Ed Talks: How to get the most out of Facebook Live

May 11, 2016 11:00

For years, "going live" for a television crew meant having an expensive satellite truck or microwave gear, a big camera, microphones, lighting, long cables and, of course, a television station to broadcast it. But today, going live and broadcasting to the world requires only a mobile phone and an app. One of the newest is called Facebook Live, which allows you to go live on the world's biggest mobile platform. Already, some reporters are using it, and discovering that millions of people are watching.

How can you take advantage of Facebook Live and provide great live coverage for your audience? Consultant and former RTDNA Chair Kevin Benz will show us a couple of examples of how to use the platform for breaking news and for in-depth coverage, along with a checklist you should consider before going live.

Each edition of Ed Talks offers quick and easy training resources that give you practical advice you can fit into your busy schedule. Each video is brief and tightly focused on a single, actionable skill or technique that you can put to immediate use. The first installment of Ed Talks, featured KARE-TV reporter Boyd Huppert's excellent tip for using the "handshake shot" to draw viewers into a video story. The next piece came from SFGate's Brandon Mercer, who explained a couple of quick and easy ways to fix or improve a Facebook post without having to delete the original post and start over. And we heard from ABC Radio's Alex Stone, who gave some great tips on how to create studio-quality audio tracks on the road. The first of our members-only videos featured WFAA-TV's Mike Castellucci, showing us techniques to shoot great video on a mobile phone.

Below is a short tease to let you see what's in store for our fifth installment. Members can view new episodes by using a password (a specific password is needed for each episode) found in the training and resources tab in the member portal. With that password, you can view the full video in the portal itself or on our Ed Talks page. The first three introductory episodes of the series are available without a password, so you can see examples of the great training our presenters offer.