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'Pit Bull' Comment From Michael Vick's Teammate Begs Important Question
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Nov 16 2010

By Ryan G. Murphy, RTDNA Digital Media Editor

Following the Philadelphia Eagles' 59-28 win over the Washington Redskins on Monday night, Eagles' star receiver DeSean Jackson made a comment that could be perceived a number of ways, ranging from unintentional to insensitive to disgusting. In many ways, the perception will be influenced by how much attention the comment gets and how it is presented contextually.

Jackson was referencing a pregame spat with some Redskins when he said: "The pregame altercation got us going. It had us ready. We came back into the locker room pumped," Jackson said. "We were like pit bulls, ready to get out of the cage."

Jackson's use of "pit bulls" is less than stellar here. Anyone who follows the NFL, or national news for that matter, is familiar with Michael Vick's recent jail time following a highly publicized dog fighting conviction. As football fans know, Vick, now Jackson's teammate, is playing what is arguably the best football of his career and doing the best thing that an ostracized public sports figure can do: win. Unfortunately for Vick, Jackson's comment shines a potentially harsh light on Vick's recent play and reminds those watching of the speedy quarterback's past.

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I'd be surprised if Jackson's comment generates anything more than a brief apology and few forehead slaps from the Eagles public relations team, but it provides an excellent opportunity for media organizations, especially in Philadelphia, to step back and say: "How should we handle something like this?"

Full disclosure here. I am a New York Giants fan. The Giants and Eagles are fierce rivals and playing next Sunday night for first place in their division. Wearing that hat, I'd like nothing more than to see this turn into a major problem for the Philadelphia Eagles with fines, suspensions and, ultimately, a team in disarray ready to be knocked down a peg.

With that said, Jackson's comment should be taken at surface level and, as the Associated Press put, "what would appear to be an unintentionally insensitive remark."

For media organizations the question becomes: Is this news?

Since Jackson is Vick's teammate and the dog fighting issue loomed so large for months, this is something that needs to be addressed in any story written about the game. It doesn't need to be a headline. It doesn't necessarily need to be a column or even a sidebar story, but something needs to be said. I think the Associated Press handled it perfectly - a quote with a qualifying statement giving Jackson what seems to be the benefit of the doubt about three-fourths the way into the article.

I did a quick scan of some Philadelphia-area news websites this morning and didn't see any mention of the comment, aside from on the sites using the AP piece. Ignoring the comment sends the wrong message, one that tells an audience "we are not fully transparent." If for no other reason than to address the potential ignorance of some NFL players, news outlets should at least reference Jackson's comment. Is this major news, no? But it's still news, especially in Philadelphia.

Consider how your news coverage would change in these other scenarios:

What if Michael Vick had made the pit bull comment himself? What if he said it in jest?

What if a Washington Redskins player had made the comment?

What if that player was Donovan McNabb, the former Philadelphia Eagles quarterback essentially run out of town in a quarterback battle involving Vick?


In all three, I think your coverage plan changes dramatically, especially if either Vick or McNabb makes the comment.

Tell us what you think. Is Jackson's comment news? And how would your coverage change if someone else had made the comment?



Comments
"pit bull" comment

Remember, roughness toughness, endurance are common themes among men and in particularly men in pro football. Lion's, Tigers, Eagles, and Pit Bulls are known for their ferocity and endurance in the animal world.
Jackson's "pit bull" comment was nothing more than that - a comment and not a commentary. It will only become news if some newsmakers in need of some news, go out of their way to make it news. So far, I think you're off to a good start.

By Rap Tor on Nov 16 2010
reply to "pit bull" comment

Clearly you do not understand the battles that responsible "pit bull" owners are trying to overcome. There are so many myths and misconceptions about pit bulls that innocent dogs are being taken from their families and killed. For no other reason than they are pit bulls.

Ignorant comments like these fuel Breed Specific Legislation and the fears people have about these dogs. In order to save the breed from ignorant people, comments like these HAVE to be made into something. For every negative comment people make about pit bulls, advocacy groups have to work tirelessly to try to combat just that one comment.

I have no respect for the Eagles, period.

By Ed on Nov 16 2010
Pit bull Comment

Perfectly worded Ed.

By Just a girl on Nov 16 2010
Begging the question

Please stop using this term this way.

To beg the question is to assert the conclusion as proof of itself.

You mean "demands an important question be asked."

By John in Raleigh on Nov 16 2010
Jackson's comment

Jackson's comments were not intended to arouse feelings about Vick's past. In fact, I think it's a good representation of how far Vick's past is from everyone's mind at the moment. The "PitBull" comment did not even relate to Vick in his mind. This type of comment would not have been made last year because the players and coaches were walking on eggs shells around the media about Vick's presence on the team. How many people talk about Kobe's rape charges after his last two championships. Distant memory.

I am a Pitbull owner as well and my personal opinion of Mike Vick is that he is piece of trash, the lowest of low and he's more sorry he got caught than anything else. He didn't "know it was wrong" to kill and torture puppies for amusement. But NOW he knows it's wrong, Please the guy is sorry he got caught and lost millions. Let's get serious. He is a scumbag.

However, I am an Eagles fan and do cheer for Vick. Did I want Kolb at first? Of course but Vick is playing better than ANYONE in the NFL right now. I undestand and agree with the choice to go with Vick.

Let's get serious though, NFL players and professional athletes in general aren't exactly model citizens. I would venture to guess that 80% of NFL players are unfaithful to their wives and girlfriends. That's half the reason to become famous right? Money and Women. So let's remove all of the players people could percieve as "bad" people.

So I guess I should want my QB to Ned Flanders, hey he's a lefty too right?

By Ron Mexico on Nov 16 2010
Pit Bull Comment

Okay people let's take a step back, I do agree due to Vick's past discretion with pit bulls the statement was a poor choice of words. However I do not fill it was spoken intentionally for ill will. It was a compliment to Pit Bulls, everyone knows when it to comes to protection the Pit Bull will defend it's owner. Just as the Lion is the King of the Jungle, the Pit Bull is the King of Dogs. I apologize to anyone who was offended by Jackson's statement, I am a dog lover and we can't be so sensitive to become so offended and disgusted to such a innocent statement. I saw no intentional malice in Desean Jackson statement.

By Jackie on Nov 16 2010
Pitbull reference by DeSean Jackson

This is a difficult comment. I understand the positive promotion of pit bulls trying to be expressed. However, the comparison to Lions, Tiger, and Bears is not justified. No one is removing these animals from their environment, banning them from their homes, or publically trying to degrade these animals. Given the present situation where pit bulls are being singled out, destroyed for nothing more than their breed, banned from military base housing, banned from towns, boroughs, municipalites, and cities - there is no comparison. Until the public can view this breed of dog in the same light of every other breed, and come to realize it is not the dog - but the human who is causing the problem we should tread lightly on how we present this breed. When raised properly they are a beautiful, loving, family devoted dog. It was a poor choice in comparison on Desean's part.

By DB on Nov 16 2010
Pit Bill Comment

Maybe he is fighting dogs again....Big win like that last night, go fight and kill some dogs to celebrate! (Comment has been edited for content by RTDNA)

By Kate on Nov 16 2010
Michael Vick...

You know... every time I see Michael Vick's name up in print... I find myself wondering what the names of the dogs he tortured to death were. Or if he even bothered naming them before forcing them to tear each other apart.



By Tom C on Nov 16 2010
Pit Bull comment

People just need to get over themselves. The guy made a simple comment. Quit trying to interpret what someone else said.

And all you pit bull owners who want to talk about how "nice" your dogs are - remember what these dogs were bred for. Fighting / killing very large animals (usually bears) in pits. DUH!

By AJ on Nov 16 2010
pit bull comment

Bernie Madoff bilked billions of dollars from people's hard earned life savings and will be serving jail time as a result.

Michael Vick poorly chose to engage in dog fighting.

What they share in common: poor decisions that lead to incarceration.

The difference: Madoff hardly receives the same disdain from the public eye as does Michael Vick, who has more redeeming qualities.

Madoff's actions literally affected a greater number of people whose future savings are at risk. Vick's actions against dogs share some universal qualities when reflected across different cultures when it comes to animal fighting.

A thief in any culture, however, is universally more negative than one who engages in animal fighting.

Yet, in America, the apathetic thief suffers less ridicule than the animal killer who is trying to make amends.


By Jerry D. Elmore on Nov 16 2010
Pit Bull comment...

For all those who are M. Vick fans now, please don't forget that he fought dogs - He also murdered losing dogs, tied others up so they could be bred by other dogs against their will, had their teeth removed for the same reasons stated above and as is common practice in dog fighting, used dogs as bait for other dogs by duct taping their mouths shut and throwing them in the pit! But, since he's playing great, he's a hero - Can't say I'd be cheering for someone like that!

By LinNurse on Nov 16 2010
DUH!

AJ, what do you think most medium to large breed dogs were bred for? Hunting & KILLING! So why single out only the APBT for it's gruesome origins?

By Prada on Nov 16 2010
EVERY comment affects the issues, negative or positive

Ed said it perfectly. Unless you are a responsible Pit owner you have NO idea what we fight for. They are naturally wonderful dogs. It's people like Vick (and now his team meate) who contribute to the bad name. These dogs are being killed all over the world simply for being born a pit bull. It is prejudice. Pure and simple. It is no different than making sterotypical racial slurs, it's simply a different species. It ads fuel to the already roaring fire of hate. EDUCATE DON'T DISCRIMINATE!!

By Pam on Nov 16 2010
Ron Mexico

When people start treating all people better then dogs, I'll start worrying about mistreated dogs.
All these people in their ivory towers passing judgement on a guy who killed a few dogs he owned, while they drive their giant SUV's, buy their conflict diamonds and all their cheap goods at walmart made by child labor. Good for you for being so perfect.

By justin on Nov 16 2010
Vick

Michael Vick has admitted his role as a major player in the disgusting world of dog fighting. He admitted that he tortured & killed dogs who didn't win. He got creative in the torture/killing part of the business. An injection or even a bullet to the dog's head was no fun for him. So he devised ways to electrocute dogs. When that lost it's thrill, he began hanging dogs, or simply lifting and smashing them to the ground until they died. Now, he's a sports hero and role model for American youth. NFL fans should be rasising cane with the Eagles & the NFL. But because he can throw a ball, they treaqt him as a hero. Disgusting..

By Doug on Nov 16 2010
Lack of judgement.

I don't believe Jackson's comments had any hidden meaning or message. He was making an example - unfortunately, considering the situation, it wasn't the 'right' one to make.

Once again, we have the MEDIA making something out of NOTHING for the sake of getting people all riled up (aka sell more papers, more viewership = more $$ for them)!

Vick is nothing but a spineless thug who happens to be an athlete. He committed horrific crimes against defenseless animals. He is sick. How can you be so remedial to think that the DOGS are the monsters here? What is wrong with you people?


By Bree on Nov 16 2010
Pit bulls

He wasn't "referencing" a comment. He was referring to one.

By Abe on Nov 16 2010
To Justin...

Hey Justin, who is apparently the perfect people lover but could care less about dogs - Maybe you've never been in an SUV or shopped at WalMart, but I look at you from my small bungalow (not my Ivory Tower) and say - Cruelty is Cruelty both to animals and humans! Get over yourself!

By LinNurse on Nov 16 2010
To the guy who mentioned Bernie Madoff

The difference is Bernie Madoff is in prison forever, while Michael Vick gets to continue making millions.

By Tom C on Nov 16 2010
Bernie Madoff

I was the one who made the comment about Bernie Madoff.

For the record, he defrauded investors of nearly $20 Billion dollars and will be serving life in prison. A medium-security prison with well manicured lawns.

The amount his investors lost is enough to pay 300 million Americans nearly $60 each.

Vick, on the other hand, signed a contract with the Eagles worth $1.5 Million. That\\\'s half a cent per American. The highest paid football player made $16 Million in 2009. That\\\'s a nickel for every American.

From Wikipedia:

Madoff\\\'s \\\"business account at Chase Manhattan Bank...and its successor, JPMorgan Chase, may have earned as much as $483 million from his bank account.\\\"

Still, imagine your life\\\'s savings gone because of the greed of one person. Your plans for retirement and your children\\\'s future would be gone forever. Yet, Madoff\\\'s financial damage yields no such contempt.

It could also be argued that some people value the life of insects more than dogs. In that case, if you\\\'ve used a magnifying glass to burn ants, or remove the legs from grasshoppers or anything to intentionally cause harm to ANY animal, you\\\'re just as guilty as Michael Vick. The life of all animals should be considered equal.

People who mount deer heads on the wall are strangely exempt from any scornful comments.

Vick, as guilty as he is, hurt only himself. He, at the very least, is trying to make amends for his gross choice of conduct.

He has an undeniable talent for the sport he contributes to. I can only hope he doesn\\\'t stray from that path.

By Jerry D. Elmore on Nov 17 2010
Vick

Regardless if Vick is sorry for his actions or not this man did his time, lost everything he built and his popularity. A lot of people here love to judge like you are all model citizens of the planet.

Philadelphia is not even my team but I sure hope they win for the next 5 years! That'll serve all the haters right just like Kobe served you all right after he got hung for "rape" charges. Funny how much I hated Kobe before the charges and became his fan after. Kobe and Vick Champs 2011!!

By Gc on Nov 18 2010
Get a Life

It was only a comment. There was nothing directly aimed at Michael Vick. May not have been the best comment but he's a football player not a Scholar. If he had said "It was like sending in the Marines" would everyone be saying that he hates and doesn't support the troops? Need to chill and get a life.

By Rick on Nov 18 2010
Has Jackson been exposed to dog figthing?

Wonder why he would use such an example? Maybe Jackson has been exposed to dog fighting himself? Dog fighting references are not normal when I think of someone saying they are motivated. Hmmm....

By ADK on Nov 18 2010
Pit Bull

Dog fight...pit bull... Big shit. Political correctness run amuck. Another group of people wating for a new reason to be outraged....obviously democrats...and victims.

By Randy Soski on Nov 18 2010
Give me a break!

Get a life!
Google most vicious dog Top Ten (10) Most Dangerous Dog Breeds:
NUMBER ONE ON THE LIST 1)A pit bull is a fearless dog that will take on any opponent. They will lock their jaws onto the prey until it's dead. Pit bulls have a reputation of mauling people to death and they are highly sought for dog fighting.



By Here They Come on Nov 18 2010
Vick

The man is disgusting and thoughroly irredemable. Ostracised? Hardly! How is his rehabilitation going? What has he done to redeem himself?

By Casper on Nov 18 2010
vick

Whoever you are Ed? You are so right!

By rogerw on Nov 18 2010
Michael Vick

What if this miscreants football talents didn't insulate him from the law? What if his career was rightly ruined and he had to work at Home Depot the rest of his miserable existence, instead of going back to making millions after exposure as an animal himself?

I wish Michael Vick a seriously torn ACL and an armchair to quarterback from for the rest of his life. Otherwise an L.A. style driveby could do him a lot of good too.

Sick society, stop suffering, let alone rewarding, this type of human debris.

By Dave on Nov 18 2010
U ARE ALL LITTLE GIRLS

Vick is the man! He was fighting dogs people not beheading baby's, rapping little girls ect. I own a Pit bull, he is my best friend. He rolls on his back like a little baby when ever he sits next to his mom. He is great around my kids and all other dogs. I love pit bulls but this bull*&%$ about Mike Vick being trash because he used Pits for what they were bred for is just plan wrong. You people need to get of your computers and get lives. He who is with out sin cast the first stone. All of you people have done wrong, should I wish you all get AIDs like some of these freaks do to M Vick, HELL NO. He is playing the best football of his life because he has a clear conscience which means he was feeling guilt when he was dog fighting, which for you brainless finger pointers means he was and is sorry for what he has done. %$£@ all of you haters!!

By D on Nov 19 2010
Pit Bull statement criticism

"Tis the tale told by an idiot, full of sound and fury, signifying nothing."

By YukonTwin on Nov 19 2010
Huh?

What a ridiculous article. The media didn't cover it because it wasn't a story. And the Gimps have no chance this week either.

By Phineas Q. Butterfat on Nov 19 2010
Do you really want to be a pit bull around Vick?

Jackson is lucky they won - if they came out like pit bulls and lost, who knows what Vick would have done to him.

By Anthony on Nov 19 2010
FUCK VICK

WHO EVER YOU ARE"YOU LITTLE GIRLS" POSTER, I WISH THE SAME TO YOU AS I DO WITH VICK, TO BE ATTACKED BY PITBULLS TO KNOW HOW IT FEELS TO BE BRUTALLY BEATING. AND KILLED, HE DID NOT JUST FIGHT THEM, HE KILLED THEM BY DROWNING AND HANGING!!!!! WHO COULD HAVE A RIGHT MIND TO DO THAT?? ONLY A SICK PERSON WHO DEESERVES NOTHING BUT TO GET KILLED BY PITBULLS, i pray everyday that either a gang of pits will attack him to where he cannot play anymore so he feels a LITTLE of how those dogs felt, but hopefully they will KILL him so he will actually know what its like.

By FUCK VICK on Nov 22 2010


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